Richard Madeley was discussing the news that Southend-on-Sea in Essex will be made a city in honour of murdered MP Sir David Amess – who campaigned for the honour for years
Good Morning Britain viewers were not impressed on Tuesday as Richard Madeley attempted to speak in an Essex accent.
The father-of-two and his co-host Susanna Reid was discussing the news that Southend-on-Sea in Essex will be made a city in honour of murdered MP Sir David Amess – who campaigned for the honour for years.
Richard, 65, wasted no time in letting everyone know that he hails from Essex – as he was born in Romford – and then completely changed his accent.
Susanna, 50, was seen looking at her colleague and laughing nervously as she attempted to speak like an Essex native.
Viewers were quick to slam Richard on social media and took to Twitter to comment.
“Essex people really do not argue whether Southend is on the sea or an estuary… Also why is Richard putting a really bad Southern accent…cringe! #gmb,” one person posted.
A second tweeted: “Oh mate. Richard is doing my nut. Choose an accent and stick to it. #GMB.”
A third viewer added: “Oh please Richard FFS you’re so not Essex #GMB.”
Someone else commented: ‘And he is at it again, Richard Madeley on GMB doing the worst Essex ‘cor blimey’ accent ever when discussing the Queen’s decision to announce #Southend will become a city in tribute to #SirDavidAmessMP Complete lack of respect #GMB.”
Another viewer questioned: “Does Richard Madeley come from Essex, how many more times do he have to impose that annoying irritating accent?#GMB.”
While someone else tweeted: “Richard Madeley putting on a stupid “Estuary English” accent makes him appear more stupid than usual. Who would have thought that was possible!! #GMB.”
One viewer picked up on Susanna’s response and claimed: “Susanna seems embarrassed every time Richard speaks #gmb.”
Good Morning Britain airs weekdays at 6am on ITV.